My Ancestors

Hades, as the god of the dead, was a fearsome figure to those still living; in no hurry to meet him, they were reluctant to swear oaths in his name, and averted their faces when sacrificing to him. Since to many, simply to say the word "Hades" was frightening, euphemisms were pressed into use. Since precious minerals come from under the earth (i.e., the "underworld" ruled by Hades), he was considered to have control of these as well, and was referred to as Πλούτων (Plouton, related to the word for "wealth"), Latinized as Pluto. Sophocles explained the notion of referring to Hades as "the rich one" with these words: "the gloomy Hades enriches himself with our sighs and our tears." In addition, he was called Clymenus ("notorious"), Polydegmon ("who receives many"), and perhaps Eubuleus ("good counsel" or "well-intentioned"),[29] all of them euphemisms for a name that was unsafe to pronounce, which evolved into epithets.